We explore the journeys of businesses and entrepreneurs who have achieved remarkable growth and recognition. By examining their strategies, market expansions, and key decisions, we provide valuable insights into what makes a brand successful. Whether you’re an aspiring entrepreneur or a business professional, this category offers inspiration and practical lessons from some of the most successful brands in the industry.
Brand Success story
China Airlines’ new boarding video showcases Taiwan’s beauty and culture, featuring aerial footage and indigenous music, while highlighting sustainability efforts. This initiative reflects the airline’s commitment to ESG and social responsibility.
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Discover Steph Huang’s “See, See, Sea” at Tate Britain, an inspiring exhibition blending sculpture, sound, and film to explore humanity’s relationship with food, trade, and the sea. On until 5 January 2025, admission is free. Dive into this thought-provoking experience today!
Brand Success story
Tiffany Chang, known as the “Taiwanese culinary goddess,” finds her identity through cooking Taiwanese dishes. She gained fame on Netflix’s Crazy Delicious, where her innovative dishes showcased a blend of Taiwanese and Western flavours, winning over judges.
Brand Success story
Taiwanese cuisine is gaining traction in the UK, thanks to pioneers like Evelyn Lee. Known for its rich flavours and health-conscious appeal, it's carving a niche in the market. Lee's success in bringing authentic Taiwanese products to major supermarkets underscores its rising influence.